65% of venture failures are team related.

The success of any startup depends on the team's ability to execute. Our team assessment framework evaluates key dynamics that drive startup success, providing you with clear insights to make informed decisions.

asSESSING WHAT MATTERS FOR STARTUP SUCCESS

ENTREPRENEURIAL ORIENTATION

Commitment to the company's mission and the team, willingness to do what it takes, emotional attachment to the company.

founder personalities

Resilience, decision-making, conflict resolution styles, use of energy, social orientation.

Diversity of core team and first hires

Gender, background factors,
​ways of thinking, awareness of diversity factors, team cohesion.

leadership

Leadership roles and capabilities, leadership styles, plans for external hires or succession within the company.

Alignment of plans for
​the future

Vision, goals, roles, plans for evolution of  roles within the team and with key hires, grow/exit plans.

cognitive abilities

Problem-solving capacities of team members, awareness of strengths for different roles, diversity.

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de-risk investments with behavioral insights

We specialize in identifying critical red flags early in the evaluation process, such as misaligned goals that may result in founder disputes, leadership gaps that could impede scaling efforts, and a lack of adaptability in team dynamics during market shifts.

​By addressing these risks, investors are better equipped to prioritize funding for resilient teams and proactively mitigate potential conflicts that may arise post-investment.

We also conduct psychological assessment processes for individual key hires.

our framework for evaluating team dynamics

step 1

In-depth assessment

Our process is designed to provide a clear and actionable evaluation of a startup's team dynamics, ensuring you gain the insights needed to make confident decisions. It begins with an in-depth assessment, where we conduct interviews, use reliable and valid psychometric tests, analyze team behaviors, and evaluate leadership and collaboration capabilities. This phase uncovers the strengths and potential challenges within the team.

step 2

Actionable Report

We provide tailored reports designed to give you clear, actionable insights into team dynamics. Each report includes detailed metrics, visualized data , and precise recommendations to address potential risks. With these insights, you’ll gain a deeper understanding of the team’s strengths and challenges, enabling you to make informed, confident investment decisions.

later

Ongoing Advisory

To ensure ongoing success, we offer post-investment advisory services. This includes coaching and support to help teams align with their goals, maintain cohesion, and navigate the complexities of scaling. With our framework, you can confidently invest in teams that are not only capable but positioned for sustainable growth. We also offer ​workshops and trainings on various topics in the startup-scaleup lifecycle. 

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Tailored founder insight, crafted by humans.

"Early on, the Startup Reality Check process made us aware of some key issues related to founder dynamics, which helped us tremendously when assessing how to support one of the most promising startups we invested in."​

- INVESTOR, FAMILY FIRM

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